Content strategy and content marketing walk into a bar…

There has been a lot of talk lately about the difference between content strategy and content marketing. A lot. Well-mannered missives have been fired by my colleagues in both fields, and perhaps the most prominent event thus far has been Kristina Halvorson’s SXSW talk, Go Home Marketing, You Are Drunk. Around the time that Kristina… Continue reading Content strategy and content marketing walk into a bar…