TripAdvisor Vacation Rentals

As content strategist for FlipKey and TripAdvisor Vacation Rentals, I authored an editorial style guide and messaging guideleines while working as the sole UX writer for both traveler and owner-facing websites.

For the product team, I oversaw the content needs for a complete redesign of the owner dashboard following the merger of three separate platforms. I also ran most of the email marketing strategy, contributed to the FlipKey travel blog, and coordinated all content for product delivery and translation.

Skills

UX writing, product marketing, I18n coordination, content marketing, email marketing

New account sign-up page for TripAdvisor Rentals
Rental inquiry screen

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